User Onboarding Your Essential Guide to Building In-Product Experiences Here are our top tips for launching successful in-product experiences that drive maximum user engagement. Rachel Reid 8 min read
Product Marketing Product Marketing Team Structures: Who You Need, When To Hire & How To Grow What does a modern product marketing team structure look like? In this guide, we'll walk you through who to hire and how to grow – with expert input from airfocus, Unbounce, and Klue. Ray Slater Berry 12 min read
Product-led growth Product-Led Go-To-Market Strategy: Your Resources Cheatsheet In this article, you will get all the templates, worksheets, tools, videos, and examples you need to do a great job with your PLG go-to-market strategy. Nicolas Mérouze 10 min read
Continuous Feedback Product Experience: The Backbone of Your Product’s Success We examine what product experience is all about and dig deeper into how it contributes to your product's love-ability Paula Becchetti 8 min read
Feature Adoption Time to Value: A SaaS Guide to the TTV Galaxy... and Beyond Your in-depth guide on the different types of TTV and why they're so important for user onboarding. Ray Slater Berry 9 min read
PLG What is Product Operations? A Pivotal Role For Product-Led Companies Product Ops is in demand. In this article, we look at the responsibilities that come with this role and discuss whether your team needs to hop on the ops train. Paula Becchetti 9 min read
Product-led growth What is Product Leadership? Your Go-To Guide for Inspiration Everything you need to create or become a great product leader—with responsibilities, skills, and inspiring industry leaders. Ray Slater Berry 10 min read
Growth Cohort Analysis: The Key to Data-Driven Product Decisions Your introduction to cohort analysis. Discover how they can help you make the right business decisions and drive forward product success. Paula Becchetti 9 min read
Growth Making Freemium Models Work Your in-depth guide to making freemium work. Featuring expert insights, videos, and tips from Hubspot, ProfitWell, Mixpanel, and Typeform. Kirsty Finlayson 18 min read
Growth Product Qualified Leads As a Unifying Metric PQLs are a key metric that can unify your entire go-to-market operation. Discover how to identify these leads and measure success. Derek Skaletsky 8 min read
Product Management Product Manager Skills: From Essentials to Next-Level We examine the product manager skills you'll need for success. Let's dive into the basics, the essentials, and the next-level skills that productive PMs possess 🚀 Paula Becchetti 10 min read
PLG Friction Logs: The Key to Unlocking Product Growth Learn how to find problematic areas in your product and create the smoothest possible product experience for your end-users. It's time to start friction logging. Kirsty Finlayson 14 min read
PLG What is Product-Led Growth? Theory, Examples & Resources The ultimate guide to PLG, written with insight from the product-led world's foremost experts. Kirsty Finlayson 29 min read
Continuous Feedback How to Process Survey Feedback Properly Don’t lose touch with your users - make sure you’re processing and collecting feedback effectively. Benjamin Brandall 8 min read
Product Marketing How to Use Webinars for Product Marketing and Sales Enablement Here Demio shares how to drive results with webinars in product launches and beyond Adrienne Barnes 8 min read
Continuous Feedback What are Microsurveys? The Secret to Reliable User Feedback Use in-product microsurveys to increase response rates, get better quality feedback, and improve UX. Benjamin Brandall 7 min read
Product Marketing Product Marketing Manager Tips: Advice for Aspiring PMMs Words of wisdom from industry-leading Product Marketing Managers Benjamin Brandall 6 min read
PLG How to Generate Killer Product Growth with Experimentation (5 Step Process) How to quantify your best users and cultivate product success with a product growth audit. Mike Fiorillo 19 min read
Product Marketing How to Build a Product Qualified Leads Engagement Strategy How to find the best fit PQL engagement strategy for your company culture. Derek Skaletsky 14 min read
Self-Serve Support Why Every SaaS Company Needs Self Service + Automated Support Combine self-service help and automated support to focus on the requests that matter most. Michael Dehoyos 6 min read
Self-Serve Support Self-Service Help for User Onboarding is Lower Risk & Higher Reward If you think user onboarding means giving new users a product walkthrough, then you’ve got it wrong. Instead, employ self-service product discovery to drive better user engagement and product success. Pulkit Agrawal 5 min read
Product Marketing How Engineering as Marketing Can Increase Your Website's Authority Engineering as marketing is the concept of bringing extra value to current and potential customers by giving them useful tools at little to no extra cost, while promoting your main product or service. Michael Dehoyos 6 min read
Product Marketing Which Product Analytics Tool is Right For Your Stack? 13 Options Explored How do you choose the best product analytics tools when there are so many options out there? This article provides a clear overview of the best options and various use cases available today. Adam Crookes 8 min read
PLG The 5 Languages of Customer Love: A SaaS Growth Framework ❤️ We're all familiar with the Five Languages of Love; but what can this framework tell us about building SaaS growth? Pulkit Agrawal 8 min read
Product Marketing How to Run User Surveys in the Age of Product-Led Growth Make user feedback and qualitative data useful by leveraging these modern user survey best practices Pulkit Agrawal 8 min read
PLG 12 SaaS Growth Marketing Strategies That Worked For Real Products Proven examples of growth-driven SaaS marketing which you can replicate Benjamin Brandall 11 min read
Product Marketing Rise of the Widgets: User Engagement Tools That Live In-Product An analysis and history of tools that empower product-led growth Benjamin Brandall 7 min read
Product Marketing How Customer Data Powers Product-Led Growth David, VP Partnerships at Heap interviews Pulkit, Co-founder & CEO at Chameleon Benjamin Brandall 6 min read
PLG How to Create Conversational Messaging Across the User Lifecycle Create a system that drives deeper engagement as users progress Aaron Glazer 5 min read
Feature Engagement 4 Ways to Build More Interactive Product Tours with Chameleon Users learn and build habits by interacting, so here's how to make that happen Olivia Bolkhovsky 4 min read
PLG How to Craft the Best User Onboarding Emails Make your user onboarding emails stand out with these best practices Pulkit Agrawal 7 min read
PLG Building a Habit-Forming Product Starts With Your User Onboarding How to apply Nir Eyal's Hook Model to your user onboarding flows Pulkit Agrawal 7 min read
PLG User Onboarding Checklist: From Concept to Launched A simple & easy to follow framework to help you launch your user onboarding in just a few days. Olivia Bolkhovsky 7 min read
PLG How To Improve Free Trial Conversion Rates Without Dev Time Five easy ways to improve your product's trial experience without needing your engineers Pulkit Agrawal 6 min read
Product Marketing How to Use Release Notes to Drive Feature Adoption: Best Practices and Examples Blog posts and email announcements only do half the job—here's what else you need to make a real impact with your release notes Pulkit Agrawal 6 min read
PLG Our User Onboarding Stack to Drive Retention The tools that we leverage to drive a more contextual and effective first-time user experience. Pulkit Agrawal 7 min read
Feature Engagement User Onboarding: More Than First User Experience The main reasons why you should consider user onboarding an ongoing process and not just the first user experience. Lexis Hanson 4 min read
Product Marketing Users Want Conversation; How to Adapt Your Product Design Her IS the future of interfaces and products Approach users as you would people The Notification Problem... Pulkit Agrawal 3 min read
Feature Engagement The Best Onboarding is NOT Just an Intuitive Product I think and talk about user onboarding every single day (even the weekends) and hate it when people dismiss it; let me tell you why. Pulkit Agrawal 2 min read
Feature Engagement How Learning By Doing Can Inspire Your Users You can’t learn to ride a bike by watching a video. You learn to ride a bike by riding a bike. If you’re... Lexis Hanson 4 min read
Feature Engagement How Good Is Your User Onboarding? User onboarding is an essential process that teaches your users how to be successful with your product.... Lexis Hanson 4 min read
PLG Why your users should be working hard Written to help you design a better UX for your product, thereby improving user engagement and loyalty.... Pulkit Agrawal 3 min read
PLG Why Every Product Needs Sophisticated Onboarding Icons from Google’s design language ‘Material Design’ that aim to provide a more consistent UI across... Pulkit Agrawal 3 min read