Product Adoption

UX

5 Essential UX Principles to Drive Product Adoption

Learn the five fundamental UX principles to ramp up product adoption and increase user engagement for your product.

Ray Slater Berry

12 min read

Product Adoption

Boost Activation Rates and Unlock Higher Retention with These 5 Tactics

Activation rates convey how well you can convince users of your product’s value and solve their pain points. Grab these five tactics to improve user activation and product adoption.

Ray Slater Berry

10 min read

Buyer's Guide

Product Adoption Platforms: The Aftercare

What happens after your newly implemented software is up and running? We end our Product Adoption Platforms Buyer's Guide with tips and tricks for ensuring you get the R of your ROI.

Camila Cury

13 min read

PLG

What Is User Success and How to Unlock Massive Value for Your Users

Discover how a user success strategy can bring you a competitive edge with higher user engagement and better product adoption.

Ray Slater Berry

11 min read

Product Adoption

10 Essential Product Adoption Metrics to Track

Product adoption rate shows how well users are embracing your product to accomplish their goals. Track it with these 10 key metrics.

Ray Slater Berry

10 min read

Product Adoption

6 Product Adoption Stages to Convert New Users into Power Users

Users go through six stages of product adoption to fully recognize its value and commit to it. Learn more about each of the stages and best practices for each to see your adoption rates go up.

Ray Slater Berry

10 min read

Buyer's Guide

Product Adoption Platforms: From Closing the Deal to Implementation

Once you're convinced that you've found the right product adoption platform, now is the time to make sure you're set up for success. Let's talk about procurement, negotiation, and implementation.

Jinwoo Park

13 min read

Product Adoption

The Product Adoption Bug: What is It and How to Find it?

If you want to improve product adoption, you have to start with finding what is preventing users from sticking. We call that the product adoption bug.

Camila Cury

6 min read

Product Adoption

What is Product Adoption and How to Measure It

Product adoption is the goal of every SaaS team, but not all are actively looking at it. We'll help you get started and give you the resources to become a product adoption expert.

Camila Cury

4 min read

User Onboarding

How to Deliver Personalized Onboarding and Improve User Experience

Personalized onboarding separates the good from the great when it comes to getting users comfortable with your product. Find out how to improve your UX from the moment users sign up.

Ella Webber

11 min read

Product Management

10 KPIs Every Product Manager Should Have on Their Radar

Product management KPIs are your way of understanding if your current efforts are working. Here are 10 key performance indicators you need in your product reports.

Ray Slater Berry

12 min read

Buyer's Guide

Product Adoption Platforms: What You Need to Know About the Buying Process

Continuing the PAP Buyer's Guide series, this article gives you all the ins and outs of buying SaaS, from initial inquiries to concluding a successful trial.

Camila Cury

16 min read

Feature Adoption

Product Updates: How To Effectively Announce Changes Without Annoying Users

Key for keeping users in the know, but easy to get wrong. Find out how to improve your product updates and delight existing customers in this short guide.

Ella Webber

10 min read

Buyer's Guide

Product Adoption Platforms: Your Business Case for Building or Buying

When it comes to product adoption platforms, should you build or buy? What sort of business goals can you achieve with them? What use cases are there? We answer all of it.

Jinwoo Park

22 min read

Product Adoption

Unpacking User Psychology: 15 Cognitive Biases That Can Impact Product Adoption

Understanding user psychology can give product teams great insights on how to best guide user experiences. Learn how these 15 cognitive biases can help you score high product adoption rates.

Camila Cury

15 min read

Buyer's Guide

Product Adoption Platforms: What Are They and Why You Should Care

Everything you need to know before purchasing a product adoption software and why self-serve is the best option for product-led, high-growth SaaS teams.

Camila Cury

19 min read

Product Adoption

How Product Adoption Creates Recession-Proof SaaS Businesses

How do you make sure that your SaaS business lasts through recessions? The answer is product adoption. Let’s explore why and how product adoption can help you.

Jinwoo Park

13 min read

Product Adoption

How to Manage, Scale, and Improve Your Customer Education Content (with insights from Heap)

We talked to Christy Hollingshead, VP of Customer Education and Engagement at Heap, and we share her insights, tips, and tricks to help you manage your educational content the right way.

Nadja Bozovic

11 min read

Product Marketing

A 5-Step Guide to Building Your Own User Personas (Complete with Examples)

If you could describe your typical user, who would they be? Learn how to create your own with these examples and a free user persona template to guide your product teams toward the right customers.

Camila Cury

10 min read

Product Adoption

Are Your Users Engaged Enough? 9 Tactics to Increase Your Customer Engagement Score

Use the customer engagement score to uncover insights into user engagement and develop solutions to increase it. We’ll guide you through it, step by step.

Ella Webber

12 min read

Product Adoption

15 Customer Success Tools to Help You Fight Churn and Retain Happy Users

What is customer success and how can your SaaS business do it better? Here are 15 customer success tools to ensure your users stick around.

Ray Slater Berry

16 min read

Launches

Your In-Depth Guide to Crafting Effective Product Launch Emails

We've gathered learnings and insights from industry experts to bring you a comprehensive guide on how to craft successful product launch emails, with examples for your inspiration.

Ray Slater Berry

19 min read

Growth

Customer Health Score: Proactively Fight Churn and Retain Your Users

Start measuring customer health scores to take a proactive approach to retaining users. Beat customer churn before it happens and empower your team to prioritize customer-centric efforts.

Ray Slater Berry

11 min read

UX

5 Bad UX Examples and How to Avoid Making the Same Mistakes

Bad UX can be the difference between engaging users and sending them packing—taking your MRR with them. Learn from the examples and avoid these UX mistakes to ensure a customer-centric experience.

Ray Slater Berry

15 min read

Product Adoption

Customer Retention Management: The Key to Loyal Customers

It’s in your best interest to spend some time and resources on optimizing your customer retention management system. Luckily, you’re in the right place.

Ella Webber

14 min read

Product Adoption

Product Adoption Curve: The Five Customer Segments to Look Out For

Every stage in your SaaS product adoption curve is crucial for business growth. Explore how your product team can make the most of these customer segments.

Ray Slater Berry

10 min read

Product Adoption

Top 10 Digital Adoption Platforms for 2023

We explain what digital adoption platforms are and how to find the right fit for your needs. Plus, we review the best DAPs to consider for enhancing your user onboarding goals and product adoption rates.

Ray Slater Berry

15 min read

Product Adoption

8 Product Engagement Mistakes You Should Never Make

Keeping product engagement on the right track to ensure customers are delighted at every touchpoint is of the utmost importance for every product team. Learn about the most common mistakes and how to avoid them.

Ahmad Benny

12 min read

UX

How to Improve User Experience with Behavioral Analytics

Different platforms will require different analytics solutions, but the goal is always the same – improving user experience and leveling up customer satisfaction, conversion, and retention rates.

Mohamed Sehwail

10 min read

Product Adoption

How to Build a User Engagement Strategy for Your Product

Explore tools and tactics for an effective user engagement strategy, understand critical engagement metrics to look out for, and identify how to retain more customers. Learn from examples and insights from Pushwoosh, PromoPrep, Spacer, and Better Proposals.

Ray Slater Berry

13 min read

User Onboarding

In-App Tutorials: Making Users Fall in Love with Your Product

In-app tutorials are crucial for kick-starting long-term relationships with new users. Here’s how you can keep users around from hello.

Ray Slater Berry

13 min read

Growth

User Activation: Your Guide to Mapping, Measuring, and Improving Activation Flow

User activation is one of the most important elements of product growth. We walk you through what it is, how to measure it, and how to improve it, featuring insights from Growth University and Userlist.

Nadja Bozovic

13 min read

Product Marketing

5 Overlooked Aspects of a Stellar Buying Experience

In a journey from being unaware of your product to becoming your happy customer, the buyers usually take a few steps. Make sure none of the important aspects of their experience fall through the cracks.

Elen Udovichenko

8 min read

User Onboarding

Everything You Need to Know About User Onboarding UX

User onboarding is a make-or-break for customer retention. Make it count by applying these onboarding UX/UI patterns to the start of your user journey.

Ray Slater Berry

13 min read

Product Management

5 Decision-Making Hacks for Product Managers

The success of a product depends on making the right decisions at the right time. Here are five decision-making tips that can help you level up your product management game.

Tim Ferguson

7 min read

User Onboarding

First-Time User Experience (FTUE): Why It Matters & How to Improve It

Learn why first-time user experience is important, how to create an effective onboarding strategy, and which SaaS best practices you can apply to your product.

Nadja Bozovic

13 min read

Product Management

Product-Market Fit: Why Disappointed Users Are a Good Thing

How do you determine, measure, and build products people can’t live without? With the right product-market fit.

Ray Slater Berry

19 min read

Product Management

Feature Prioritization: Methods, Frameworks, and Best Practices

Learn why feature prioritization is the road to success in product design and why product managers should know all these prioritization frameworks by heart.

Paula Becchetti

11 min read

User Onboarding

User Adoption Strategies to Level Up Your User Onboarding in 2023

We explore user adoption strategies for SaaS businesses, the importance of user onboarding, and how you can measure your success.

Ray Slater Berry

15 min read

User Onboarding

Improve Customer Onboarding By Aligning Your Lifecycle Emails and In-App Messaging

Developing a customer onboarding strategy is crucial for getting your new users started on the right foot and putting them on the path to success from the get-go. Discover how in-app messaging and email go hand-in-hand.

Josh Brown

11 min read

User Onboarding

What is User Onboarding? (Not What You May Think!)

A clearer definition of user onboarding, with examples, to help you shape up your onboarding experience to empower user activation, adoption, and retention.

Pulkit Agrawal

12 min read

User Onboarding

How to Build Effective Product Tours: 5 Guidelines & 5 Examples

Use these five simple guidelines to build engaging product tours and find inspiration in the best real-life examples.

Pulkit Agrawal

13 min read