Growth

Growth

Customer Health Score: Proactively Fight Churn and Retain Your Users

Start measuring customer health scores to take a proactive approach to retaining users. Beat customer churn before it happens and empower your team to prioritize customer-centric efforts.

Ray Slater Berry

11 min read

Growth

Why You Need a Product Growth Manager On Your Team and What to Look For

The role of a product growth manager is essential for product-led growth businesses. Let’s take a closer look at the who, what, and why of successful product growth management.

Ray Slater Berry

9 min read

Growth

AARRR vs. RARRA: Which Growth Model Will Work Best for Your Product?

We’re about to dive deep into AARRR pirate metrics and their upgraded version RARRA. And we bring expert insights from HockeyStack, Userlist, DoorLoop, ISBX, and Incorporation Insight along the way.

Ray Slater Berry

11 min read

Analytics

Product Analytics 101: How to Get Started When You're Not a Data Scientist

To measure KPIs and discover SaaS growth and optimization insights, you need product analytics. Here’s a quick guide to help you get started.

Claudiu Murariu

12 min read

Product Management

Build vs. Buy: How to Decide Which Software Solution Is Best for You

It's a tough decision to make. Here's a simple framework to help you consider key factors on your "build vs. buy" journey and make the right choice with confidence.

Nadja Bozovic

14 min read

Product Adoption

Customer Retention Management: The Key to Loyal Customers

It’s in your best interest to spend some time and resources on optimizing your customer retention management system. Luckily, you’re in the right place.

Ella Webber

14 min read

Product Adoption

Product Adoption Curve: The Five Customer Segments to Look Out For

Every stage in your SaaS product adoption curve is crucial for business growth. Explore how your product team can make the most of these customer segments.

Ray Slater Berry

9 min read

Product Management

5 Collaboration Strategies to Elevate the Performance of Your Product Team

A whole team needs to be able to communicate effectively and operate as a unit towards a common goal. Here are the five essential collaboration strategies that will help you manage the relationships and achieve greater results.

Chris Starkhagen

9 min read

Growth

User Activation: Your Guide to Mapping, Measuring, and Improving Activation Flow

User activation is one of the most important elements of product growth. We walk you through what it is, how to measure it, and how to improve it, featuring insights from Growth University and Userlist.

Nadja Bozovic

13 min read

Growth

Prioritize Your Funnel For Successful User Segmentation During Rapid Growth

As you grow, your Sales team will be flooded by leads. Segmenting them the right way can help you build the structure to sustain momentum.

Rahul Reddy

6 min read

Growth

Community-Led Growth: The Future of Product Success?

Featuring advice, observations, and insights of product and community experts from Roadmunk, Crossbeam, Typeform, Banzai, Elpha, and Chameleon

Nadja Bozovic

17 min read

Product Marketing

Micro-Conversions vs. Macro-Conversions: How to Take Small Steps for Big Wins

Micro-conversions in product are often overlooked. This article will reprioritize how you assess those tiny steps towards big, ROI-centric goals.

Ray Slater Berry

13 min read

Growth

4 Content Strategies to Increase Product Engagement and Retention

Content marketing isn't there to just bring in new users – the most successful SaaS companies use it to engage and retain their long-time customers too. Brian Dean walks you through four strategies you can steal.

Brian Dean

7 min read

Product Management

Why Spotify Squads Are a Popular Failure for Product Teams

Explore the Spotify Squad framework and organizational model; why and how Spotify incorporated it, the product development methods it helped with, and why today the $50 billion company has abandoned the structure. 

Ray Slater Berry

13 min read

Growth

The Essential SaaS Metrics for Data-Fueled Business Success

Grow your business by keeping a close eye on these nine key SaaS metrics, with tips on how to improve them.

Paula Becchetti

9 min read

Growth

Cohort Analysis: The Key to Data-Driven Product Decisions

Your introduction to cohort analysis. Discover how they can help you make the right business decisions and drive forward product success.

Paula Becchetti

9 min read

Growth

Making Freemium Models Work

Your in-depth guide to making freemium work. Featuring expert insights, videos, and tips from Hubspot, ProfitWell, Mixpanel, and Typeform.

Kirsty Finlayson

18 min read

Continuous Feedback

Measuring Customer Retention: A Deep Dive Into The Essential Metrics

Customer retention strategies are tricky waters to navigate. Learn the best metrics to learn, track, and boost your business. 

Ray Slater Berry

12 min read

Growth

​​Product Qualified Leads As a Unifying Metric

PQLs are a key metric that can unify your entire go-to-market operation. Discover how to identify these leads and measure success.

Derek Skaletsky

8 min read