Product-led growth Product-led Sales: How You Can Merge Product-Led and Sales Led Strategies Product-led or sales-led? That’s the question in SaaS sales right now, and we’ve got all the answers to help you decide in this article. Ray Slater Berry 11 min read
Product-led growth Your Ultimate Product-led Growth Stack Updated for 2024 With AI hot on everyone’s heels and a quakey 2024 economy, is it time to update your product-led growth tech stack? Yep! Here’s what you need to know. Ella Webber 10 min read
Product-led growth 8 Product Led Growth (PLG) Principles to Accelerate Adoption Unsure where to start in your product-led growth planning? Start right here! We’re covering everything for building a smooth PLG strategy. Ray Slater Berry 16 min read
Product Management A Product Manager’s Guide to Choosing a Product-Led Go-To-Market Model PLG isn't just a buzzword, working this framework into how you bring your products to market can dramatically decrease the time and resources it takes to pull off a successful launch. Sound appealing? Read on. Ray Slater Berry 14 min read
Product-led growth Product-Led Customer Success: How Customer Service & PLG Work Together Product-led customer success is a scalable and efficient way to meet user wants and needs—read on to find out why you need a CS team in your organization. Ray Slater Berry 12 min read
User Onboarding Mobile vs. Web App Onboarding: Differences, Best Practices, and Examples The onboarding process can make or break your product adoption efforts. See the difference between mobile vs. web app user onboarding and optimize your flows for user success. Ray Slater Berry 14 min read
User Onboarding 6 Best Angular Product Tour Libraries For User Onboarding If you want to build onboarding tours for Angular applications, here are six open-source libraries you should check out. And if you want to try a no-code solution to save time and resources, we’ve got you covered, too. Jinwoo Park 7 min read
Buyer's Guide Product Adoption Platforms: What You Need to Know About the Buying Process Avoid unwanted bumps when buying a new product adoption platform with this detailed guide on the best practices for buying tooling; from making your initial demo request to concluding a successful trial. Camila Cury 15 min read
Analytics How to Use Click Tracking to Run Effective Experiments In Your Product With expert insights from Mixpanel, Segment, Heap, and Freshpaint, we bring you a complete guide on click tracking and how to use it to run in-product experiments for the maximum impact on your activation, engagement, and adoption rates. Nadja Bozovic 20 min read
Buyer's Guide Product Adoption Platforms: Planning Your ROI when Building or Buying When it comes to product adoption platforms, should you build or buy? What sort of business goals can you achieve with them? How do you go about calculating your ROI? We answer all of it. Jinwoo Park 14 min read
User Onboarding Onboarding Gamification: How to Level Up User Experience and Engagement Create in-app champions. It’s time to level up your UX with gamification strategies that will engage your users from GO! Ray Slater Berry 10 min read
User Feedback Prototype Testing: 6 Steps to Successfully Design, Test, and Implement Your Ideas Validate your ideas from the get-go and ensure you’re creating products and features that your customers can use. Ella Webber 12 min read
Growth AARRR vs. RARRA: Which Growth Model Will Work Best for Your Product? We’re about to dive deep into AARRR pirate metrics and their upgraded version RARRA. And we bring expert insights from HockeyStack, Userlist, DoorLoop, ISBX, and Incorporation Insight along the way. Ray Slater Berry 11 min read
Growth Community-Led Growth: The Future of Product Success? Featuring advice, observations, and insights of product and community experts from Roadmunk, Crossbeam, Typeform, Banzai, Elpha, and Chameleon Nadja Bozovic 17 min read
Product-led growth Product-Led Go-To-Market Strategy: Your Resources Cheatsheet In this article, you will get all the templates, worksheets, tools, videos, and examples you need to do a great job with your PLG go-to-market strategy. Nicolas Mérouze 10 min read
Self-Serve Support What In-App Notifications Are and Why You Should Use Them Transform interruptions into value by delivering well-timed relevant information to your users. Paula Becchetti 11 min read
User Onboarding What is User Adoption? 9 Best Strategies and 5 Metrics for 2024 We explore user adoption strategies for SaaS businesses, the importance of user onboarding, and how you can measure your success. Ray Slater Berry 15 min read
Feature Adoption Time to Value: A SaaS Guide to the TTV Galaxy... and Beyond Your in-depth guide on the different types of TTV and why they're so important for user onboarding. Ray Slater Berry 10 min read
Feature Adoption 33 Best User Onboarding Software Tools to Drive Delight in 2024 Seven Categories of best-in-class user onboarding tools & software to aid retention and feature adoption, and help users get the most from your product. Ray Slater Berry 40 min read
Continuous Feedback Are You Really Customer-Centric? How to Always Put Your Users First Customer-centricity is more than just listening to customers. We'll take you through the whys and hows behind this strategy—featuring expert opinions from Mixpanel and Unstack. Kirsty Finlayson 16 min read
PLG What are Product Operations (Product Ops)? A Pivotal Role For Product-Led Companies Product Ops are in demand. Here, we look at the responsibilities that come with this role and discuss whether your team needs to hop on the Ops train. Paula Becchetti 9 min read
Product-led growth What is Product Leadership? Your Go-To Guide for Inspiration Everything you need to create or become a great product leader—with responsibilities, skills, and inspiring industry leaders. Ray Slater Berry 11 min read
Growth Making Freemium Models Work Your in-depth guide to making freemium work and boosting your freemium conversion rate. Featuring expert insights, videos, and tips from HubSpot, ProfitWell, Mixpanel, and Typeform. Kirsty Finlayson 18 min read
Growth Product Qualified Leads As a Unifying Metric PQLs are a key metric that can unify your entire go-to-market operation. Discover how to identify these leads and measure success. Derek Skaletsky 8 min read
Product Management 14 Must-Have Product Manager Skills: From Essentials to Next-Level We examine the product manager skills you'll need for success. Let's dive into the basics, the essentials, and the next-level skills that productive product managers possess 🚀 Paula Becchetti 14 min read
PLG Product-led growth: definition, examples & framework for high acquisition & retention What is product-led growth? This expert-informed guide takes you through PLG examples, models, and actionable frameworks. Kirsty Finlayson 33 min read