The Chameleon Blog

Product Adoption Platforms: Your Business Case for Building or Buying

When it comes to product adoption platforms, should you build or buy? What sort of business goals can you achieve with them? What use cases are there? We answer all of it.

Jinwoo Park

22 min read

Unpacking User Psychology: 15 Cognitive Biases That Can Impact Product Adoption

Understanding user psychology can give product teams great insights on how to best guide user experiences. Learn how these 15 cognitive biases can help you score high product adoption rates.

Camila Cury

15 min read

Announcements

Chameleon raises $13M Series A and launches HelpBar

With this funding, we will continue to improve our product and offer the best support as we grow partnerships with our customers. Our aim is to be the #1 Product Adoption Solution – here's how we're doing it...

Pulkit Agrawal

4 min read

Product Adoption

Product Adoption Platforms: What Are They and Why You Should Care

Everything you need to know before purchasing a product adoption software and why self-serve is the best option for product-led, high-growth SaaS teams.

Camila Cury

16 min read

Webinars

How to Effectively Gather User Feedback and Apply It to Product Development

Product experts from Chameleon and codecentric gathered in conversation to talk about the different ways of gathering user feedback as well as applying it. Here's a recap.

Jinwoo Park

12 min read

Product Adoption

How Product Adoption Creates Recession-Proof SaaS Businesses

How do you make sure that your SaaS business lasts through recessions? The answer is product adoption. Let’s explore why and how product adoption can help you.

Jinwoo Park

13 min read

User Onboarding

In-App Guidance: Pointing Users In the Right Direction at the Right Time

Ever felt lost in a product? Like you’ve got all the gear but no idea how to use it? You’re not alone. In-app guidance is the solution for you (and your users).

Ella Webber

10 min read

Best Practices

How to Get the Most Out of Your Free Trial Period: From Signups to Conversions

Give your users a free trial they can’t live without. Win more signups, activate users faster, and make the most of it.

Ray Slater Berry

11 min read

Continuous Feedback

8 In-App Feedback Tools to Get Your Users Talking

In-app feedback takes the guesswork out of product development. Find out how you can start gathering contextual feedback from your users today.

Ella Webber

12 min read

Surveys

What is Survey Bias and How to Avoid It in Your Product Surveys

Build more constructive surveys with this cover-all guide to survey bias. Know what you need to look out for, and how to avoid bias each step of the way.

Ray Slater Berry

10 min read

Product Management

Prioritize Your Product Roadmap Around Your Product Vision

As your product evolves, your roadmap is going to change. To keep your roadmap effective amidst that change, keep your product vision at the forefront of your decision-making process. Here are the steps to guide you through.

Nick Fields

7 min read

Product Adoption

How to Manage, Scale, and Improve Your Customer Education Content (with insights from Heap)

We talked to Christy Hollingshead, VP of Customer Education and Engagement at Heap, and we share her insights, tips, and tricks to help you manage your educational content the right way.

Nadja Bozovic

11 min read

Product Marketing

A 5-Step Guide to Building Your Own User Personas (Complete with Examples)

If you could describe your typical user, who would they be? Learn how to create your own with these examples and a free user persona template to guide your product teams toward the right customers.

Camila Cury

10 min read

Webinars

How to Effectively Engage Users at Every Stage of the Customer Lifecycle Journey

Experts from Chameleon and Minuttia got together to discuss how to use different content formats to keep customers engaged throughout their journey. Here’s a recap.

Jinwoo Park

11 min read

Webinars

Using Lifecycle Segments to Convert and Retain Users

Are you getting user segmentation right? Here is what Chameleon and Userlist founders had to say about the value, benefits, and best practices of user segmentation.

Camila Cury

10 min read

Product Adoption

Are Your Users Engaged Enough? 9 Tactics to Increase Your Customer Engagement Score

Use the customer engagement score to uncover insights into user engagement and develop solutions to increase it. We’ll guide you through it, step by step.

Ella Webber

12 min read

User Onboarding

How to Gamify User Onboarding to Level Up User Experience

Create in-app champions. It’s time to level up your UX with gamification strategies that will engage your users from GO!

Ray Slater Berry

10 min read

Product Marketing

Your SaaS Marketing Playbook: Strategies, Metrics, and Checklists

Here’s a SaaS marketing playbook worth saving. Includes expert tips, key metrics, marketing strategies, pre-launch and post-launch checklists, and go-to-market best practices.

Ray Slater Berry

17 min read

Product Adoption

15 Customer Success Tools to Help You Fight Churn and Retain Happy Users

What is customer success and how can your SaaS business do it better? Here are 15 customer success tools to ensure your users stick around.

Ray Slater Berry

16 min read

User Onboarding

Product Tour Software: 8 Tools for Better User Experience

User onboarding is your time to shine! Find a tool that works best for you among these eight top-notch software solutions, and use it to increase product adoption and drive growth.

Ella Webber

17 min read

User Onboarding

8 Best Onboarding Examples and What You Can Learn From Them

You love your product—onboarding is how you get users to love it, too. Check out these top eight onboarding examples to inspire your next onboarding flow.

Ella Webber

11 min read

Launches

Your In-Depth Guide to Crafting Effective Product Launch Email Campaigns

We've gathered learnings and insights from industry experts to bring you a comprehensive guide on how to craft successful product launch emails, with examples for your inspiration.

Ray Slater Berry

13 min read

Growth

Customer Health Score: Proactively Fight Churn and Retain Your Users

Start measuring customer health scores to take a proactive approach to retaining users. Beat customer churn before it happens and empower your team to prioritize customer-centric efforts.

Ray Slater Berry

11 min read

Product Marketing

How to Use Customer Data Insights to Improve Your Lifecycle Marketing

Guided by sharp, data-driven insights, you'll be able to effectively increase activation, engagement, and customer lifetime value throughout the stages of lifecycle marketing.

Ray Mina

11 min read

User Onboarding

8 Guiding Principles for Frictionless SaaS Onboarding

These top user onboarding principles will help you make onboarding flows that drive adoption and product growth, while decreasing customer churn.

Ella Webber

10 min read

Product Tips

Career Success Tips from Leading Women in Product

Are you a woman in product looking to develop your career, hone your skills, learn from experts, and become more successful in the industry? We’ve got you covered.

Rachel Reid

11 min read

Announcements

Introducing the updated Chameleon + Heap integration

What's changed and how will it benefit you?

Rachel Reid

3 min read

Continuous Feedback

How to Build Effective Product Feedback Loops & Why You Need Them

Struggling with your product feedback strategy? We’ve put together this guide to help you gather, analyze, and implement product feedback.

Ella Webber

12 min read

Modals

How to Win User Engagement with Great Modal UI Design

Pop-ups, overlays, slide-ins, whatever you want to call them. We’re about to walk you through top modal UI design strategies and examples to help you build modals your users will love.

Ray Slater Berry

11 min read