Chameleon for Product Managers

You shipped it.
Now get users to use it.

Chameleon gives product managers the tools to announce features, onboard new users, collect in-product feedback, and measure adoption, without waiting on engineering.
Since 2023
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Since 2022
Since 2024
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Since 2022
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Since 2022
Since 2024
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Since 2021
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Since 2020
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Since 2023
Since 2025
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Since 2025
Since 2025
4.4 stars from 348 reviews
Loved by product managers at...

You own adoption,
but can't increase it on your own

PMs own the feature and the outcome.
But the in-app experiences that drive adoption require engineering to build and update.
Which means every iteration is a negotiation, and half of them lose.

So you ship the feature and hope users find it. Sometimes they do. Often they don't.

Chameleon gives product teams direct control: build it, ship it, see if it's working.
No ticket required.

Everything you need to drive adoption,
built for PMs

Get users to their
Get users to their "aha moment" faster

Build onboarding flows, checklists, and guided experiences without waiting on a sprint. Target new users, specific segments, or anyone who hasn't discovered a key feature.

Close the gap between shipping and adoption
Close the gap between shipping and adoption

When you launch something new, you need more than a changelog. Chameleon lets you announce features in-product with targeted modals, banners, tooltips, and more, all shown to the right users at the right time.

Ask users what's working, right when it's relevant
Ask users what's working, right when it's relevant

Run NPS surveys, collect micro-feedback, and ask targeted questions at exactly the right moment: after a user completes a task, encounters friction, or uses a new feature for the first time.

Know what's actually getting used
Know what's actually getting used

Track how users engage with every in-app experience, see which features are gaining traction, and connect Chameleon experiences to meaningful product goals.

AI that does the parts PMs shouldn't have to

Product Manager

Build and analyze in plain language

Describe what you want to build, and Copilot drafts it. Ask questions about your experience performance, and Copilot answers in plain English.

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Product Manager

On-brand experiences, instantly

AI generates themes that match your product's design system in seconds, so every experience looks and feels native (and you don't even have to know CSS).

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Product Manager

Governance without the audit

As your in-app experiences grow, Ranger monitors for issues and flags them before they reach users. Quality stays high without a manual review process.

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“New user activation was a persistent weak point in our funnel. Chameleon gave us the tools to guide users rather than hoping they discovered features on their own.”
“We increased usage of a particular feature by 10% by implementing Chameleon where users most often drop off.”
“We chose Chameleon because we saw how easy it was to get going, and didn’t require any developers to operate.”
Ready to close the gap between shipping and adoption?
Start building in-app experiences that move the needle, without a ticket in sight.
"We’re very happy with Chameleon and the fact that we can gather and push information to our users so easily. I can tell that it does have an impact on adoption. "
Benoit Baervoets
Benoit Baervoets
Product Manager
"My absolute favorite part is working with our CSM, Andrew. Since my first day joining my new role I've seen him as a true partner in helping me achieve success. "
Verified User in Computer & Network Security
Verified User in Computer & Network Security
Digital CS Leader
"I like how intuitive and flexible Chameleon is. It allows us to create customized in-app experiences without needing heavy development work. "
Bea Patricia P.
Bea Patricia P.
Senior support specialist II
"It showed how much more effective in-app messaging is, compared to email. "
Josh Suess
Josh Suess
Senior Director of Digital Service Strategy