Continuous Feedback How to Reduce Customer Churn: SaaS Crisis Survival Guide Your survival guide for identifying and saving at-risk customers. Benjamin Brandall 11 min read
Product Management Zoom Tips and Tricks for Virtual Meetings Is "unmuted mic" the new "reply all"? How product managers can use Zoom to drive productivity in their remote teams Adam Crookes 8 min read
Continuous Feedback How to Detect and Fix Bad UX Before it Kills Your Product Understand what frustrates your users - and fix the root of the problem. Benjamin Brandall 7 min read
Product Marketing How to Build a Product Qualified Leads Engagement Strategy How to find the best fit PQL engagement strategy for your company culture. Derek Skaletsky 14 min read
Product Marketing COVID-19 Reveals How SaaS Products Respond in Crisis Mode ...But do we need that many product emails? Benjamin Brandall 7 min read
Self-Serve Support Why Every SaaS Company Needs Self Service + Automated Support Combine self-service help and automated support to focus on the requests that matter most. Michael Dehoyos 6 min read
Product Marketing In-App Survey Design: Best Practice Principles for Product Teams Receive continuous feedback and high response rates by leveraging these best practices for in-product user surveys. Adam Crookes 7 min read
Self-Serve Support Self-Service Help for User Onboarding is Lower Risk & Higher Reward If you think user onboarding means giving new users a product walkthrough, then you’ve got it wrong. Instead, employ self-service product discovery to drive better user engagement and product success. Pulkit Agrawal 5 min read
Product Marketing Ultimate Guide to Intelligent Product Surveys (with 12 Examples) How do you make the most of your product surveys? By ensuring they're delivered in-app, at exactly the right moment. Paula Becchetti 16 min read
Product Marketing How Engineering as Marketing Can Increase Your Website's Authority Engineering as marketing is the concept of bringing extra value to current and potential customers by giving them useful tools at little to no extra cost, while promoting your main product or service. Michael Dehoyos 6 min read
Feature Engagement Customer Journey Maps: The Path to User Delight A step-by-step guide to mapping your customer journey, complete with real-life example processes, and a user journey mapping template to build your own. Gen Furukawa 10 min read
Product Marketing Which Product Analytics Tool is Right For Your Stack? 13 Options Explored How do you choose the best product analytics tools when there are so many options out there? This article provides a clear overview of the best options and various use cases available today. Adam Crookes 8 min read
PLG The 5 Languages of Customer Love: A SaaS Growth Framework ❤️ We're all familiar with the Five Languages of Love; but what can this framework tell us about building SaaS growth? Pulkit Agrawal 8 min read
Product Marketing How to Run User Surveys in the Age of Product-Led Growth Make user feedback and qualitative data useful by leveraging these modern user survey best practices Pulkit Agrawal 8 min read
PLG 12 SaaS Growth Marketing Strategies That Worked For Real Products Proven examples of growth-driven SaaS marketing which you can replicate Benjamin Brandall 12 min read
Product Marketing How to Apply Google’s Latest Notification UX to Your Own Product What this important tweak to one of the world's biggest apps means for Product teams Pulkit Agrawal 6 min read
Product Management How to Create a Product Launch Roadmap: 10 Tactics & Examples Learn how to use a product launch plan to get your teams on the same page, communicate with users, and realize your product goals. Benjamin Brandall 10 min read
user-experience What We Learned Analyzing 15 Million Product Tour Interactions This new report reveals the benchmarks and best practices behind Product Tours, with unique data Benjamin Brandall 2 min read
Continuous Feedback NPS Survey Best Practices: The Ultimate In-Depth Guide NPS is one of the most important KPIs for Product and Customer Success. But how do you ensure high response rates and effective analysis? Benjamin Brandall 18 min read
Product Marketing What is Product Marketing? A Data-Backed Definition We define the Product Marketing role, responsibilities, and KPIs after interviewing dozens of Product Marketing Managers. Pulkit Agrawal 10 min read
Continuous Feedback 3 User Feedback Types All SaaS Companies Should be Collecting How to go beyond NPS to obtain user input that creates a better product Benjamin Brandall 8 min read
Self-Serve Support How Live Chat Enables SaaS User Onboarding A mix of product tours, live chat and documentation enable user onboarding. Here's how to set that up. Benjamin Brandall 6 min read
Product Marketing 7 SaaS User Segments, and How to Market to Them In-App Get the right prompts to the right users to boost adoption, retention, and revenue Benjamin Brandall 9 min read
Product Marketing Welcome Emails: How to Leverage Your Product's Most Opened Message Eight factors to consider for SaaS welcome emails - with examples Benjamin Brandall 6 min read
Self-Serve Support Software Documentation: Why No One Reads The Manual And What To Do A history of self-serve support, and a look at the replacements for old school docs Benjamin Brandall 3 min read
Product Marketing Rise of the Widgets: User Engagement Tools That Live In-Product An analysis and history of tools that empower product-led growth Benjamin Brandall 7 min read
Self-Serve Support Build Checklists, Release Logs, and More with Launchers Launchers are flexible in-product menus which allow users to take tours at their own pace, enabling on-demand product discovery Pulkit Agrawal 3 min read
Product Marketing How Customer Data Powers Product-Led Growth David, VP Partnerships at Heap interviews Pulkit, Co-founder & CEO at Chameleon Benjamin Brandall 6 min read
Product Marketing 8 Product Marketing Examples and Their Use Cases A look at how top products convert, retain, and engage users (and how you can do the same). Benjamin Brandall 6 min read
User Onboarding What is User Onboarding? (Not What You May Think!) A clearer definition of user onboarding, with examples, to help you shape up your onboarding experience to empower user activation, adoption, and retention. Pulkit Agrawal 12 min read