User Onboarding In-App Tutorials: Making Users Fall in Love with Your Product In-app tutorials are crucial for kick-starting long-term relationships with new users. Here’s how you can keep users around from hello. Ray Slater Berry 12 min read
Growth User Activation: Your Guide to Mapping, Measuring, and Improving Activation Flow User activation is one of the most important elements of product growth. We walk you through what it is, how to measure it, and how to improve it, featuring insights from Growth University and Userlist. Nadja Bozovic 13 min read
Announcements Announcing Chameleon’s SOC 2 Type II certification The Chameleon team knows the importance of data and system security and we are committed to upholding the trust our customers place in our software. Learn what this SOC 2 certification means for you and your users. Pulkit Agrawal 4 min read
Product Marketing 5 Overlooked Aspects of a Stellar Buying Experience In a journey from being unaware of your product to becoming your happy customer, the buyers usually take a few steps. Make sure none of the important aspects of their experience fall through the cracks. Elen Udovichenko 8 min read
User Onboarding 4 Practical Ways to Enhance the User Onboarding Experience with UX/UI patterns User onboarding is a make-or-break for customer retention. Make it count by applying these UX/UI patterns to the start of your user journey. Ray Slater Berry 8 min read
Feature Engagement Fake Door Testing: The Benefits, the Risks, and How to Build Functional Tests Wondering how to create fake door tests that work? Come on in, we’re covering how to make effective tests that benefit both your users and your business. Ray Slater Berry 11 min read
UX Improve Your Product Experience with These 10 Free UI Kits Customizable UI kits can help you save time and resources for prototyping, idea validation, feedback collection, new feature development, or product iteration. Hannah Beazley 9 min read
Product Management 5 Decision-Making Hacks for Product Managers The success of a product depends on making the right decisions at the right time. Here are five decision-making tips that can help you level up your product management game. Tim Ferguson 7 min read
Product Marketing Product Positioning: What Is It and How To Get It Right Effective positioning helps you communicate clearly with your target audience and help prospects immediately understand what your business is all about. Hannah Beazley 12 min read
Growth Prioritize Your Funnel For Successful User Segmentation During Rapid Growth As you grow, your Sales team will be flooded by leads. Segmenting them the right way can help you build the structure to sustain momentum. Rahul Reddy 6 min read
Product Management Product Management Software: 3 SaaS Tools for Agile Product Development We’re taking you through three pieces of product management software to help you plan, launch and maintain user-centric products. Ray Slater Berry 10 min read
Growth Community-Led Growth: The Future of Product Success? Featuring advice, observations, and insights of product and community experts from Roadmunk, Crossbeam, Typeform, Banzai, Elpha, and Chameleon Nadja Bozovic 17 min read
UX User Journey Mapping: A SaaS Guide to Building Customer-Centric Experiences Let us unpack user journey mapping and walk you through collecting actionable user research data you can implement to increase retention rates for your SaaS. Ray Slater Berry 11 min read
Feature Engagement How to Plan, Build, and Test Product Walkthroughs That Work Our guide to successful product walkthroughs that boost retention and engagement Benjamin Brandall 12 min read
Product Marketing Micro-Conversions vs. Macro-Conversions: How to Take Small Steps for Big Wins Micro-conversions in product are often overlooked. This article will reprioritize how you assess those tiny steps towards big, ROI-centric goals. Ray Slater Berry 13 min read
Product Management Product Discovery in 2022: Everything Product Managers Need to Know Having a solid discovery process in place makes it easier to focus on developing products and features that will generate results. Hannah Beazley 10 min read
User Onboarding First-Time User Experience (FTUE): Why It Matters & How to Improve It Learn why first-time user experience is important, how to create an effective onboarding strategy, and which SaaS best practices you can apply to your product. Nadja Bozovic 12 min read
Growth 4 Content Strategies to Increase Product Engagement and Retention Content marketing isn't there to just bring in new users – the most successful SaaS companies use it to engage and retain their long-time customers too. Brian Dean walks you through four strategies you can steal. Brian Dean 7 min read
The Complete Guide on Jobs To Be Done in User Onboarding Considering using the Jobs to be Done (JTBD) framework to build better user experiences? Step right this way, we’ve done the heavy-lifting to make your job easier. With expert insights from ProductLed and Growth Sandwich. Ray Slater Berry 19 min read
Product Management Why Spotify Squads Are a Popular Failure for Product Teams Explore the Spotify Squad framework and organizational model; why and how Spotify incorporated it, the product development methods it helped with, and why today the $50 billion company has abandoned the structure. Ray Slater Berry 13 min read
Feature Engagement The "Aha!" Moment: How To Find It And Boost Retention Rates The "aha!" moment is the goal of any great user onboarding flow! Learn how to find yours and keep users around for longer. Pulkit Agrawal 11 min read
Surveys How In-App Customer Needs Assessments Make Life Easier for Product Marketers Learn how to collect feedback on how to improve while users actively use your product. In-app customer needs assessments are quick to run and provide a ton of value. Stefan Debois 8 min read
Product Management The Product Manager’s Guide to Flexible Roadmaps Product roadmaps need to be flexible, agile, and include your users. Learn how to create a successful roadmap in this guide – with insights from Productboard and Maze. Ray Slater Berry 18 min read
Product Management Product-Market Fit: Why Disappointed Users Are a Good Thing How do you determine, measure, and build products people can’t live without? With the right product-market fit. Ray Slater Berry 19 min read
Product-led growth Product-Led Go-To-Market Strategy: Your Resources Cheatsheet In this article, you will get all the templates, worksheets, tools, videos, and examples you need to do a great job with your PLG go-to-market strategy. Nicolas Mérouze 10 min read
User Onboarding An Intro to Using Qualitative Research to Improve User Onboarding We take you through the types of qualitative research you can conduct and examine how it ties in with user onboarding. Molly Stovold 6 min read
Your Guide To Onboarding Flows: Complete With Examples For 2022 We take you through what onboarding flows are, how to succeed with them, and provide inspiration from top SaaS companies. Ray Slater Berry 10 min read
Product Marketing 5 Types of Product Marketing Videos to Start Creating A well-crafted product marketing video can help you build customer engagement, build hype around upcoming launches and new features, and even be used for proactive customer care and onboarding. Ashley Lipman 9 min read
Self-Serve Support In-App Notifications Explained: Best Practices and Actionable Tips Transform interruptions into value by delivering well-timed relevant information to your users. Paula Becchetti 9 min read