NPS templates that actually help you get better customer feedback

Cut through the noise. Use these proven NPS templates to collect smarter, more actionable insights, without annoying your users.

Tired of sending NPS surveys into the void?

You’re not alone. According to the Chameleon Benchmark Report, NPS surveys have the lowest completion rate of any in-product survey, clocking in at just 9% on average.

Translation: if your NPS survey feels like an afterthought, your customers will treat it like one.

That's where smarter NPS templates come in.

These ready-to-go templates are designed to make your NPS surveys feel natural, earn higher response rates, and pull richer insights, without derailing your user experience.

What's inside these NPS templates:

✅ Clean, focused question flow that drives responses

✅ Follow-up prompts to turn scores into stories (and action)

✅ Lightweight design that fits natively into your product

Why these templates work:

  • Conversational by design: Each template flows like a natural chat, not a clunky form, reducing friction and boosting honesty.

  • Score → story → insight: Follow-up prompts are built in to surface the “why” behind the number.

  • Context is king: Personalizing your NPS ask (even lightly) boosts your chances of a real answer, not a rage-click.

What we used to do: Blast generic NPS surveys after a user closed a feature.

What works now: Embed personalized NPS prompts during meaningful moments of product use.

Pro tip:

The best NPS surveys unlock conversations. Use Chameleon’s templates to automatically follow up with open-ended questions based on the score given. (It’s like customer research on autopilot.)

See real NPS surveys from top companies

What else can you do with NPS and other microsurveys?

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Gather contextual feedback inside your app and build an effective and actionable feedback loop

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