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Goals

Measure how campaigns impact activation and adoption

What Converts? What Falls Flat?

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Quickly identify valuable campaigns

Goals make it easy to see which tours drive real business value

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Pull in goals from your analytics

Chameleon tours link to events in Segment, Mixpanel, and more

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Continuously improve performance

Cut under-performing campaigns, and learn what really drives action

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Quantify Growth

Chameleon helped us increase conversions from our free demo by 36%

Alicia Shiu, Marketing & Growth

Integrations

Set Goals from Events in Your Stack

Segment
Send data between Chameleon and your other tools seamlessly.
Amplitude
Use Amplitude to more deeply target and analyze Chameleon tours
Google Analytics
Use GA to analyze Chameleon tours alongside your other web data
Heap
Use Heap data to target Chameleon tours, and analyze tour performance in Heap
Mixpanel
Use Mixpanel to more deeply target and analyze Chameleon tours
Custom JS
Extend Chameleon with custom code to trigger product actions or send data

Keep your product KPIs on track

Measure exactly how your in-product campaigns convert by getting started with Chameleon today

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