Turn day-one curiosity into lifetime value

Trusted by leading SaaS teams to boost week-one activation

- Endless pop-ups
- One product tour to explain it all
- Cross your fingers and hope for "Aha!"

- Sequenced, bite-size experiences
- Non-intrusive, embedded campaigns
- Real impact on activation, retention, and revenue
Your user onboarding starter pack
Experiences that make a great first impression
Most user onboarding hurts more than it helps. Chameleon is different.

You care about design. So do we.
From themes to full CSS customization, build onboarding that feels like part of your product, not a layer stuck on top.

Native, non-intrusive guidance
Enough with the pop-ups. Chameleon cards, banners, checklists, and resource centers can be embedded directly into your Ul so users are guided, not interrupted.

So much more than product tours
With Chameleon, you also get Al-powered CMD + K search, embedded banners and cards, interactive demos, automations that take users from 0 to 1, and way more.

AI-powered user onboarding
Smarter timing, sharper copy, real-time suggestions, auto A/B tests, and even full onboarding flows powered by AI.

You’re in control
Set display rules, triggers, and rate limits to show the right message, at the right time, to the right user.

Smart personalization that works
Target your onboarding based on user attributes, behaviors, or segments from your product analytics or CDP, so each user sees the next, right step—nothing more.
Start driving adoption now with user onboarding templates

Take the next step to deeper product adoption

Inspiration gallery
Browse standout user onboarding examples

Native integrations
Explore integrations to make onboarding seamless

Use cases
See what else you can do with Chameleon
User onboarding FAQs
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Here’s what teams use on repeat, and why:
- - Welcome modals: Set expectations fast, point users to value.
- - Product tours: Great for complex flows, but best when short and contextual.
- - Tooltips, cards, and banners: Inline nudges that don’t interrupt, just guide.
- - Checklists: Still king for driving activation, especially when embedded directly in-app.
- - Resource Centers: One-click access to help, docs, and announcements.
- - HelpBar: AI-powered search so users can answer their own questions without leaving your product.
- - Interactive demos: Let users do, not just read. Especially useful for feature discovery.
- - Microsurveys: Get feedback about the onboarding experience and better understand user needs.
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Most users never reach the “aha moment.” According to Lenny’s Newsletter, 66–75% of users never activate—they sign up, poke around, and vanish. No activation = no retention = no revenue.
Chameleon fixes this by making onboarding smarter and more contextual. You can personalize product tours, tooltips, checklists, and surveys based on who the user is, what they’ve done (or haven’t), and where they are in their journey. That means:
- - New users aren’t dumped into a blank dashboard; they’re guided to their first win.
- - Power users don’t see hand-holding fluff. They get advanced tips or new feature nudges.
- - Different roles (e.g. admin vs end user) get different paths to value.
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Depending on the installation method you choose, Chameleon installation can take minutes to about an hour.
Once you’re set up with Chameleon, you can launch a working onboarding flow in under 30 minutes. Just add your copy, choose a target audience, and hit Publish. No dev cycles or design sprints required. -
Absolutely. Create style Themes and Templates and enjoy full CSS control, flexible layouts, and support for your design system. The result is onboarding that looks and feels native to your product.
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You can target new users based on user attributes (e.g., role, plan), behaviors (e.g., first login), or even specific segments from tools like Amplitude, Heap, or Mixpanel. The best part? It’s all point-and-click inside Chameleon, and you can mix and match your segments to define the perfect audience every time you go live.
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Absolutely—and not just manually. You can:
- Create multiple variants of any Tour, Banner, or Interactive Demo, or test against a control group that isn't shown the experience
- Set the traffic split
- Track completions, conversion goals, and statistical confidence
Chameleon handles the heavy lifting. It shows you which variant drives higher activation or conversion with real data, not gut instinct. Even better: let Chameleon run the test for you and auto-promote the winner to your full audience once it’s statistically sound. -
Only once, to install the Chameleon code snippet, which can be done in minutes. After that, your Product or Growth team can own everything from creating onboarding patterns to targeting user segments, without writing a single line of code.
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Chameleon is performance-optimized and built with great UX in mind.
We continuously monitor speed and performance to ensure no slowdowns or impact on your app.
You can set Rate Limits to ensure users won’t get overwhelmed by in-app experiences, Display Rules to show relevant messages to users actively using specific features, and behavioral triggers to ensure onboarding feels natural, not spammy. -
Not at all. While Chameleon is perfect for first-time user guidance, it’s also built for ongoing education or "everboarding," like feature adoption nudges, plan-specific upsells, and re-engagement messages.