Using lifecycle segments to convert and retain your users

Every user has their own goals, needs, and challenges that need to be addressed every time you engage with them. So if you’re not segmenting your user base with personalized and relevant messaging, you’re missing out on the opportunity to deliver real value, and ultimately improve bottom-line revenue.

Watch our webinar to learn how to segment effectively and send messaging that turns preview users into power users.

Here’s what our experts will cover:

• • Why good user segmentation means big bucks

• • The critical user segments by lifecycle stage

• • How to use event tracking and attributes to target relevant users

• • How to get set up with the ultimate segmentation stack