Back To Inspiration

Unify's Browser Extension Install Embedded Card

Install prompts walk a tightrope: too early and users ignore them, too loud and they get dismissed on reflex. Unify's answer is a small install card tucked into the bottom-left of the nav sidebar. It's always reachable but never in the way. Hover the card and a detailed explanation expands to the right, letting users dig in when they're curious.

LinkedIn X / Twitter

An embedded card in the bottom-left of Unify's nav sidebar promotes the browser extension with an 'Install now' link, without blocking any part of the primary product interface.

All Examples

Inspiration Gallery

Next Example

Claude's Cowork Setup Modal

Why it works

Placement that protects muscle memory

Users learn their way around a nav by muscle memory, and anything that shifts the functional items around breaks that learned layout. Slotting an install prompt at the top of the sidebar would push every active menu item down, forcing users to re-orient for the sake of a promo they didn't ask for. Unify drops the card to the bottom, beneath every functional nav item, where it's visible without moving anything the user already knows how to find.

Progressive disclosure on hover

The card on its own is a two-line teaser: enough to communicate what's on offer and nothing more. Hover over it and a detailed panel expands to the right, showing the extension in context with screenshots of the flow it enables. Users who are curious get the full pitch; users who aren't never have to engage.

Benefit-first copy in three lines

The copy cuts past vague promises and names two concrete things a user gets by installing: enriching prospects from LinkedIn and adding them to sequences. By the time a user scans down to 'Install now,' they already know exactly what the extension does. The small dismiss button in the corner signals the final piece: the card isn't a trap, and nothing bad happens if a user closes it today.

Replicate this with Chameleon

Build an Embeddable to drive adoption of an under-used but high-value feature.

Target users who haven't yet taken the feature action you want to drive
Place the prompt in persistent but low-priority UI real estate so it's visible without interrupting the primary workflow
Dismiss permanently once the user completes the action so the prompt doesn't become noise