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CHAMELEON USER ONBOARDING

User onboarding that doesn't interrupt

Go beyond product tours and build beautiful in-app patterns that engage users on their terms—not at their expense.
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Trusted by leading SaaS companies to drive growth

When it comes to user onboarding,
one size doesn't fit all.

The old way
The old way Chameleon
  • Old-school software that bombards your users with pop-ups
  • Investing $$$ and engineering resources in building your own
User onboarding 2.0 with Chameleon
User onboarding 2.0 with Chameleon Chameleon
  • Next-gen patterns with non-intrusive design that feel like an extension of your product, not a layer stacked on top.

Modern in-app experiences for modern companies

Product tours? Yeah, of course we’ve got them—along with less-intrusive patterns your users are going to love.

CMD+K search
CMD+K search

AI-powered universal search right inside your product.

Embedded banners and cards
Embedded banners and cards

Embed native-looking content blocks within your product (with no code!).

Interactive demos
Interactive demos

Talk through a feature like you would to a teammate. AI creates everything for launch: your Demo, in-app tour, survey, help doc copy, and other marketing materials.

Automations
Automations

Get users from 0 to 1 by taking actions on their behalf. Perform clicks, input text, and more.

Checklists
Checklists

Launch from an in-app widget or embed them directly in your product.

Product tours, tooltips, surveys, and more
Product tours, tooltips, surveys, and more

You'll find all the usual suspects in Chameleon, including surveys with conditional logic for follow-up questions and in-app resource centers.

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Launch experiences at the
right time in the right places to the right people

[v2] User Onboarding | Product Tours, Walkthroughs, and In-Product Guidance

Smart delay

Avoid interrupting users by waiting until they pause before displaying an experience. Plus, allow users to snooze an experience so they can come back when it’s convenient for them.

[v2] User Onboarding | Product Tours, Walkthroughs, and In-Product Guidance

Element selection

Use point-and-click selection to easily and reliably anchor in-app messages to page elements. Drill down further based on HTML hierarchy, tags, unique IDs, and more.

[v2] User Onboarding | Product Tours, Walkthroughs, and In-Product Guidance

Segmentation

Integrate Chameleon with your product analytics, CDP, and CRM to build precise audiences. Set up rate limiting to control how frequently users see experiences.

“Chameleon is very flexible, dynamic to our application, and it looks native.”
Jack Trepp, Director of Data Activation
“It's nice to be able to embed things contextually in different parts of the product. We've been experimenting more with that and seeing a lot of good results and good feedback from that.”
Rachel Sheldon, Product Marketing Manager
“We wanted to make sure that people quickly understood what Quartzy is for and the value it provides. By implementing our onboarding tours, Chameleon helped us accomplish that.”
Alina Senderzon, Product Design Lead
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Flexible pricing based on MTUs

Estimate your cost based on your product's monthly users

Startup plan price adjusted and charged automatically each month; overages in Growth and Enterprise plans billed via invoice

Demos Free

Unlimited product-connected interactive demos
  • Unlimited Interactive Demos
  • Chapters, CTAs, email capture
  • On-brand design
  • Engagement tracking

Startup

For small teams with big goals
  • Unlimited Tours & Tooltips
  • 5 Microsurveys
  • 1 Launcher
  • Custom CSS
  • HelpBar with Targeting

Growth

For scaling teams that move fast
  • All Experiences Unlimited
  • A/B Testing
  • Rate Limiting
  • Unlimited Goals tracking
  • Customer Success

Enterprise

Total control and security
  • Unlimited Seats
  • Roles & Permissions
  • Localization
  • Account-switching
  • Contract Redlining

Hear our great customers share their wins 💚

Built to fit snugly into your stack

Chameleon offers the deepest integrations with analytics tools, CRMs and more.

FullStory Logo Color And 20+ more...
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Next-gen user onboarding drives growth. Book a demo to see how.

  • See the product on the first call
  • No pitch slaps or gatekeeping

Chameleon user onboarding FAQs

Does Chameleon integrate with ... ?

Chameleon has 30+ native integrations. You can find the one you’re looking for here. There are integrations to help you target the right users in Chameleon, analyze your Chameleon data alongside your product data, and do things like book meetings and get feedback from within Chameleon experiences.

Which integrations are two-way?

Our integrations with Amplitude, Customer.io, Freshpaint, Heap, HubSpot, Mixpanel, Segment, and Zapier are two-way. That means you can send data from the tool into Chameleon (think audience segments) and from Chameleon into the tool (think interactions with in-app experiences).

How easy is it to set up an integration?

Activating one of our native integrations is as easy as clicking a couple of buttons.

Can Chameleon experiences be embedded directly into web pages?

They sure can! Currently, Banners and Cards can be embedded directly into your product (with no code!) to catch attention without interrupting users.

What types of resource centers can you create in Chameleon?

Chameleon resource centers are known as Launchers. Launchers can be configured as checklists, help centers, or as a list of links. They can be triggered by clicking on a widget or embedded in-line in your product's interface.

How can Chameleon experiences be customized to look native?

Experiences that look and feel native to your product are so important to us, we named our company after them. With Chameleon, you can bring your own fonts and icons, set defaults for colors, button styles, and more, and customize even deeper with custom CSS. Set up a theme that matches your brand guidelines once and save it as your account default or turn it into a template to reuse.

How does rate limiting (aka frequency capping, throttling, prioritization) work?

You can set granular rate limits based on the in-app experience and audience segment to control how often users are seeing your experiences. This feature is part of our Growth and Enterprise plans.

Can you trigger Chameleon in-app experiences based on specific user actions?

Absolutely! You can send data into Chameleon from your product analytics tool, CDP, and CRM to create audiences for your experiences that are fine-tuned and specific.

Can you A/B test experiences in Chameleon?

Yes, natively and in a few clicks! Design your experience and then decide if you want to run an A/B test (each group gets a different version of the experience) or a control test (only one group is served an experience). Determine what percent of the audience should see each version and if you want the test to pick a winner automatically once 95% confidence is reached, based on the goal you set.

How does Chameleon's pricing work?

The first thing to know: how many Monthly Tracked Users (MTUs) aka unique users of your product will you be sending to Chameleon per month? Our Free and Startup plans are directly proportional to these users, while our Growth and Enterprise plans offer larger buckets of usage to give you room to expand.

Next, if you’ll be making limited use of Chameleon, our Startup plan may be enough for you. Otherwise, you can check out our Growth or Enterprise plan for features including unlimited Experiences, A/B testing, CRM integrations, rate limiting, and localization.

Our sales team can help you decide which plan is right for you. Book a demo with them here