The deepest production adoption platform

Your product deserves better than basic. Choose Chameleon for in-app UX that guides and delights.

Other platforms are like Onboarding 101: they do the essentials. But growing teams switch to us for more customization, control, and patterns. Graduate top of the class in product adoption with Chameleon 🎓
Chameleon Interface
Competitor Interface

Trusted by leading SaaS companies to drive growth

“It was really important for us to use a tool that feels like our platform, and not that it’s a different layer stacked on top.”
Joran Bloemen, Product Education Manager
“It's nice to be able to embed things contextually in different parts of the product. We've been experimenting more with that and seeing a lot of good results and good feedback from that.”
Rachel Sheldon, Product Marketing Manager
“We can give hyper-segmented offers to our consumers. Rather than sending users follow-up emails, which we know they will ignore, we can capture them when they're still in our applications, still active, and simply drive them to our partner sites.”
Jack Trepp, Director of Data Activation

Get more UX patterns and customization with Chameleon

"Good enough" experiences lead to average at best results. Switch to Chameleon to create stunning product tours, embeddables, and checklists that drive real results and make you proud to say, “Yeah, I built that.” 🔥

AI-powered help
AI-powered help

Launch Command+K search that uses your help center as its knowledge base to help users contextually.

Embeddable Cards and Banners
Embeddable Cards and Banners

Chameleon blends into your Ul with push-down Banners and in-line Cards. Great for omnipresent onboarding or alerts.

Control what happens next
Control what happens next

Trigger scheduling modals, email sequences, prototypes, interactive demos, and more—right from buttons, Banners, and other components!

Easily attaches to elements
Easily attaches to elements

Smarter algorithms to prevent breakage and heuristic analysis to alert you if something goes wrong!

Stay pixel-perfect, always
Stay pixel-perfect, always

Keep your true colors and use Themes, Templates, and Custom CSS. Import your own fonts and icons too for the finishing touches.

Launch as many NPS surveys as you need
Launch as many NPS surveys as you need

Others restrict you to one NPS survey. We give you as many as you want and they have full customization.

"For massive use, management on Appcues is poor. There are many areas where any user can change settings, no control between publishers, and it's hard to track the impact on the product journey."
Verified user
"Best UX design tool"
Chameleon gives modern SaaS teams the most control, configuration, and customization to win with in-product UX.
Verified user

Launch in-apps with confidence every time with Chameleon

Poorly timed guidance makes users do a U-turn out of your product. Sleep sound knowing your experiences will be seen by the right people at the right time.

See a history of changes
See a history of changes

Get the full story. Others only show the latest update, leaving you to guess the rest.

Delight users with flexible triggering
Delight users with flexible triggering

Trigger in-app guidance when users pause, type, or after a set snooze. And yes, we've got the classics covered too—hover and click triggers included!

Set up Slack and Email
Set up Slack and Email "Alerts"

Receive timely alerts when Experiences are not being completed to quickly troubleshoot, or when an element has gone astray.

Throttle UX delivery
Throttle UX delivery

Have plenty to share? Rate Limiting lets you control how many Experiences users see within a set timeframe.

Speak your users' language
Speak your users' language

No localization limits here! Say "hola" or "hallo" on unlimited tours, surveys, and checklists.

Choose a tool that grows with you
Choose a tool that grows with you

Built for growing teams, Chameleon scales effortlessly. Manage permissions, create templates, organize with tags, and easily prioritize great UX.

"Regarding the Pendo guides: there is not a lot of freedom for creativity, so they don't 100% match our product design."
Verified user
"Chameleon takes away my design worries"
I just have to create the content and Chameleon's robust design options help it integrate naturally into our product. The support is top-notch and very responsive.
Verified user

What makes Chameleon different?

See what's under the hood before you make the switch

Chameleon FAQs

What are the biggest differences between other DAPs and Chameleon?

Chameleon delivers unparalleled customization, giving you full control to design and personalize user experiences that look and feel native to your product. With features like embeddables, HelpBar, and advanced CSS options, Chameleon is ideal for teams that want to fine-tune every element of their in-app experience.

Other DAPs, while they may be easy to get started with, offer fewer customization options, making them better suited for simpler setups. If you need a powerful tool that scales with your ambitions, Chameleon is the answer.

Some other DAPs are cheaper. What makes Chameleon worth the higher price?

Chameleon’s extensive customization, deeper integrations, and advanced flow control make it a valuable investment for mid-market and enterprise teams aiming to deliver standout user experiences.

While others may work for basic needs, Chameleon gives you the freedom to build tailored, impactful user journeys that drive real results—an advantage that’s well worth the investment for companies looking to elevate product adoption and engagement.

What does it take to switch to Chameleon?

Switching to Chameleon is a smooth process, thanks to our dedicated customer success team and intuitive setup. You’ll re-create your flows and embed Chameleon’s code, and our team is here to support you every step of the way. The result? More powerful, adaptable flows that let you engage your users in the ways that matter most.

I use a different DAP and it’s “meh.” Is Chameleon that much better that it’s worth switching?

Absolutely. Chameleon’s enhanced targeting, customizable design, and seamless integration options make it a substantial upgrade. If you’re finding your DAP limiting, Chameleon unlocks the potential for sophisticated, brand-aligned user journeys that will elevate your product experience. When your engagement needs are beyond “basic,” Chameleon is here to help you go further.

How can I trust that Chameleon will actually be better than my current DAP?

Chameleon’s reputation for reliability and exceptional support makes it a trusted choice for fast-growing companies and enterprises. Our team prioritizes your success, offering guidance and hands-on help to ensure your in-app experiences perform flawlessly. Join the many companies that have found a more effective, reliable solution with Chameleon—built for teams that are serious about product adoption.

See the product on the first call

Book a demo to see if Chameleon could be a fit for your growth goals. No pitch slaps or gatekeeping.

“The Sales process was casual and I didn't feel any pressure to buy the entire time.”

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Administrator in Computer Software
Mid-Market (51-1000 emp.)

Book your team onto a personalised demo call today