User research and product analytics, together
Chameleon asks each user personalized questions and connects their answers to what they do in your product, giving you deeper insights so you can build the right thing.
Research today
You ask everyone the same question. Then you go digging.
Generic surveys get a few replies with no context. Looking up what each person actually did takes hours, so most answers never get checked.
Research with Chameleon
Where what users say meets what they do
Proof
Evidence for every insight
Direct quotes from your users, plus the usage data to back them up. Everything you need to make the case to leadership.
Setup
No event tracking to set up
Install once and Chameleon automatically records clicks, page visits, and feature use. No events to tag, so you can start right away.
Frequently asked questions
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Some tools can show a survey answer next to a recording of that person's session and write a follow-up question from the answer someone just gave. Chameleon starts from usage instead. It writes questions for each person from what they've done in your product, and it looks across everyone's answers and usage together to find what keeps coming up. You don't have to watch sessions one by one to connect the two.
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If you already use Segment or Freshpaint, you can turn Chameleon on there without any code. Otherwise, an engineer just needs to install the Chameleon code snippet, which can be done in minutes. Chameleon starts recording what people do right away. Summaries of each person's sessions show up within a few hours. Reports on where users get stuck start once you have about a week of data from at least 100 active users.
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No. Chameleon records page visits, clicks, and form activity automatically, then matches them to your product's features. It builds that feature list by reading your website and help center, and you can edit it. If you already send details about your users, like plan or role, Chameleon uses those too.
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Chameleon is SOC 2 Type II and GDPR compliant, supports HIPAA (BAA available), and never trains AI on your data or your users' data. What your users type is never stored. Chameleon notes which field someone filled in, not what they wrote, and it skips password fields entirely. Sensitive details in web addresses, like email addresses and login tokens, are removed before anything is saved.
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You set the goal of the survey. Chameleon writes the questions for each person, based on what they've done in your product and what they've already told you. You can give it guidance on what to ask about, and preview the survey before it goes live.
Find out what's worth building
Book a demo and we'll show you how Chameleon turns what your users say and do into what you build next.
"Within a week we had qualitative data about how our users felt about our features, but we were also able to see behavioral data on decisions people were making."
Natalie Mastracci
Head of Product
"We could... take the survey results and see how they impacted user behavior. If a user says they came in for a certain issue, we can then see what they did after that."
Andrew Morse
Product Manager
"We could validate that it was just a small group that was unsatisfied and that the negative feedback was not really the general opinion of our users."
Macarena Moraga
UX Lead
"I love how easy the no-code builder makes launching targeted feedback campaigns in minutes. The analytics help me prioritize what to build next."
Daniel J.
Senior Product Manager